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Financial Forecasting During Unpredictable Market Conditions

Getting the correct insights into the jittery market is unquestionably imperative. Financial forecasting is a monetary and resource-based estimate of the financial outcomes that the company might have in the future.

Every company of any standard, domain, or vernacular has a team behind estimating the future proposition in terms of resources and wealth, which is how you conclude a financial model for the company’s future. It includes the proposed expansion of operations, employee’s payroll, and facility management expenses.

Financial forecasting uses historical accounting, current balance sheet, predicting the market, and other economic factors to put forward an attainable figure that should come true at the end of the year.

How does detailed analysis convert into actionable insights for forecasting?

The detailed understanding of where the business is historically coming from, including income debt sheet and incoming revenue streams, helps put a stamp on the monetization model. This model keeps evolving with the growth of business and vernaculars attached to it as the market expands.

The financial perspective is hard to have when the business is going through an unexpected shift; however, a planning model helps capture the monetization model of the current time to predict an actionable analysis of the future.

How do you predict business when the market itself is unpredictable?

Case in point: The coronavirus pandemic has led to a major shift in the global economy. The Indian Sensex was down by 3,000 points in a day, which has happened for the first time post the Indian independence.

Something unexpected like this can come crashing down, and the whole market gets swept away. So here is a way to perform sound forecasting:

  1. Check your account history and pick the lowest common denominator ratio of profit
  2. Base your future expansion on that ratio so that you will be in a safe zone
  3. Prepare thorough accounting analytics of the figure that was attained at the end of each financial year
  4. Figure out a mean figure from the accounting revenue of the last five years and analyze it with the change in the market

For instance: What if your domain’s market has not crashed a day in the last five years, it is alright to predict that it won’t in the upcoming year. But take a mean figure of the business you have done in the last five years and keep that as your profitable financial forecasting.

If the market crashes due to some unforeseen reason, your business will not suffer any loss and will keep afloat with at least a certain percentage of growth from the last year.

What are the short-term and long-term impacts of financial forecasting?

Predicting the future is the ultimate power; predicting money of the future is a tad better!

Short-term: If the analysis of the financial sheet is pre-empted, it is slightly easier to track the small goals attained every quarter / month / week / day. Suppose these goals are registered frequently, the odds of serious growth increase by a million folds.

Long-term: Financial forecasting is the backbone of planning behind adding a vernacular, mounting the team, enhancing facility management, and expanding to the attainable markets worldwide.

How does financial forecasting decide your business’s future?

Not only the profit percentage you have sealed that year, but financial forecasting also decides the longevity of your business. Some businesses are growing every day globally, and that’s because of the right financial forecasting.


Five Components Of Internal Control That You Need to Know

Internal controls are the aspects of an organization considered to maintain good business health. The right internal controls protect the physical and financial assets of a business from fraud, theft, and errors. In the process, it provides accurate financial information to make informed decisions and emulate the behavior of quality management. Thus, helping them operate more effectively with processes in place.

The mechanism instrumented by Internal Controls is fundamental and beneficial to organizations. They lead to a more proficiently run organization, thereby complying with all the laws and regulations.

Healthy internal controls ensure that the company’s resources are utilized efficiently for their intended purpose and improve operational productivity. It helps maintain financial and accounting information integrity, preventing financial irregularities and enhancing the precision and timeliness of financial reporting.

The internal control framework consists of 5 key components:

  1. Control environment

This refers to the attitude of the management towards compliance. If they take the internal controls seriously, it enhances the system’s robustness.

  1. Risk assessment

Reviewing the business; identifying the riskiest areas, and implementing controls. This assessment must be conducted regularly to control any new changes in the market and address those risks in a timely fashion.

  1. Control activities

Ensuring that appropriate policies and procedures are put in place and are operating correctly. This ensures that the management’s directives are being carried out consistently.

  1. Information and communication

This comprises accounting and communication systems and processes which protect assets and maintains the accounting records and back up information. It ensures that the information communicated is appropriate to the needs of the requirement and addresses all shortfalls.

  1. Monitoring

Examining and assessing the functioning of internal controls, to spot control failures, and make recommendations accordingly. It is better to put the controls in place, or else it may cause room for unnecessary errors.

Strengthening your internal controls is essential for every business owner to ensure the company’s assets are protected from various particulars in the business environment. You can improve it as follows:

  1. Developing written policies and procedures to ensure no complications in adhering to them.
  2. Maintaining adequate supporting documentation. This helps in referring to the past, analyzing the present, and molding the future accordingly, with accuracy.
  3. Providing sufficient training for your staff is of high importance. It helps in enhancing the functioning and speed of several departments and reduces the possibilities for error.
  4. Performing a self-evaluation of the Internal Controls. This ensures the strength of internal controls in places they are implemented so that alterations can be made for better performance.
  5. Reviewing Processes/Transactions to keep track of the success graph and maintain a smooth consistency.

Today’s continually changing businesses require evolving business models, new tech innovations, and regulatory requirements. Healthy internal controls will help enterprises meet these new challenges and provide accurate insights for good governance and smooth processes. It also plays a significant role in shaping the future of the business, maintaining business relationships, accelerating productivity, and stepping up the success rate.


About Us: CFO Bridge is the largest partner model service provider in India with 220+ clients, 4000 Cr. + turnover under managed & 100 Cr. + funds raised.

About UsCFO Bridge is the largest partner model service provider in India with 200+ clients, 5000Cr. + turnover managed & 250Cr. + funds raised.

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